Notes · Author
Ashish Verma
Sr. full-stack engineer · Tech lead · UX/SEO strategist · 15+ years across enterprise web platforms
Ashish is a Sr. Full-Stack Engineer, Tech Lead and UX/SEO Strategist at a Fortune 1000 P&C insurer in Indianapolis. He leads a 14-engineer team across the consumer web (Sitefinity/.NET, microservices), the Customer Needs Analysis platform (AWS/Python/React/Angular), the Peril Protect e-commerce launch (Shopify), and the FNOL claims portal redesign that adjusters and claims staff still use today.
He also owns the enterprise SEO/AEO/GEO program — 400% top-funnel growth, 60+ featured-snippet placements, 500+ location reviews, 65–70% page-load reduction across the property. The practice sits at the intersection of full-stack architecture, technical SEO, and UX research — three communities that almost never overlap in one person.
CSM-certified, MBA from Bharatiya Vidya Bhavan IMI (Marketing + IT Operations, 2017), B.E. Computer Science from Manav Rachna (2009). Fifteen years in, biased toward outcomes that hold up under measurement.
- enterprise SEO
- JavaScript SEO
- Next.js
- React
- design systems
- insurance digital
- AEO
- GEO
- @ashish-vrm ↗
- youtube
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